Archive for March, 2012

The psychology of design. Part 2

Tuesday, March 27th, 2012

Consumers want a friendly, inviting atmosphere where they feel comfortable exercising. An important aspect of atmosphere is aesthetics — how does the facility look, feel, sound and smell? Because people have different preferences, it is necessary to research and plan what your market wants, and then design an environment to target that group. (more…)

The psychology of design. Part 1

Tuesday, March 27th, 2012

Design is a marketing effort to create a unique attraction that will stand the tests of competition and time.

Profit by design. Is it possible? Definitely. Owners who have taken this approach and have developed facilities that speak quality, service and energy know this is true. (more…)

The History of the Olympics

Monday, March 12th, 2012

The Olympic Games have changed quite a bit since their simple beginnings in a sacred, fertile valley of Greece called Olympia. Although it’s grown to 28 sports, the event wasn’t always so big. When the first Games started in 776 B.C. there was only one sport – running. The only event was the sprint, and the course was just the length of the stadium. (more…)

Physical Fitness and Body Fat Both Impact Heart Disease Risk

Wednesday, March 7th, 2012

A recent study finds that both a person’s physical fitness and their level of body fat are important in assessing coronary heart disease (CHD). This means that even thin people need to exercise, and people who are overweight but fit still need to think about lowering or maintaining their weight.


Introducing … Art!

Thursday, March 1st, 2012

New art materials can be a source of great excitement. Regardless of age, people want to enjoy and learn from the experience. How do you introduce a new art medium to children or even to yourself? (more…)